Svaha: the time between seeing lightning and hearing the thunder
I will be eternally grateful for your great gift of taking in to the fullest extent what it is that I have to offer, living it, and then reflecting it back in terms of the potential experience of others. You have given words to a process that defies words. And you’re constantly in a position to help me continue to hone that, deeper and deeper and more and more resonantly, who I am and what I offer, which is truly invaluable. — Jon Hansen, The Remembering Room, Richmond, Illinois
What you’ve sent me is so darn perfect it hurts! It’s a sheer pleasure to work with someone who writes as beautifully as you do — and in “my” voice. — Ariane Goodwin, Ed.D, smARTist® Telesummit, Millers Falls, Massachusetts
You have a real gift for words. You’re really, really good at it. — Sherry Essig, Priority Ventures Group, Raleigh, North Carolina
You’ve built such integrity of message in your company. I know that’s because it springs forth intrinsically, but you stay so focused at your core! I can’t think of a better way to phrase that laser-beam focus you have. It’s funny, because in someone else, laser-beam focus would be intense, but somehow you manage to make it much more kind and easy. — Jessica Albon, Thrive Your Tribe, Winston-Salem, North Carolina
I’ve never worked with anybody in the way that I’ve worked with you in terms of trusting in your abilities to the level that I have. — Catherine Hajnal PhD, Eight Branches Consulting, Vancouver, Canada ... facilitating and nurturing joyful living
You have an uncanny ability to see through what is being said and surface all the “unsaid” issues. Then you quickly give candid feedback and have a tremendous toolbox to help me move forward through your expert guidance of the right tool.
I have worked with many facilitators/coaches/counselors relating to work and personal situations. Your skills are exemplary and moved me faster than I ever expected. — Jennifer Baker, Fishers, Indiana
You bring both a spiritual perspective and some real-world hard-headedness. — Janet Bailey, Mindful Time Management, San Francisco, California
Brava! I wish I could draw a picture of me — you’d see me in a deep bow to you!
I read your newsletter as soon as it hits my in-box and you’re always right on with your advice. I had to let you know that this issue is particularly brilliant.
I will definitely keep this info — and your contact info — in a secure place.
Thanks so much for sharing your insight and wisdom. — Debbie Rodgers, CGA
You want to hire a copywriter. You want to trust their expertise, value their advice, and not feel overwhelmed or intimidated. You want to be confident that they’ll understand your business and your customers. Most importantly, you want to trust that they’ll write in your voice, not theirs. What does it take to find a capable, intelligent, efficient copywriter who will partner with you to create content that connects with your market?
Wrestling with how to describe your business has become your primary form of exercise. The words you come up with just aren’t connecting, with you or your customers. You’ve been advised to go with “good enough,” but you’re not willing to settle for that. Where is the clear, simple, resonant description of this work you love doing?
Writing really isn’t your thing. You can get the basic idea down, but crafting your website or an article, book, or workbook — well, it’s frustrating, to say the least. Yet you have so many good, useful ideas that you want to offer to your customers! How can you create material for your clients without having to struggle through the writing process?
Small business owners and independent professionals who are passionate about their work and want their websites, articles, and programs or products to help them create powerful connections — and profitable results.
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